Backwater Supply Lure Series

Backwater Supply Lure Series

The Backwater Supply Lure Series is your chance to fish, win, and collect exclusive gear while celebrating Florida’s wild waters. Each month brings a brand-new limited-edition lure — and a new shot at prizes.

How It Works

  1. Order Early
    Be one of the first 150 orders of the month and receive that month’s exclusive lure FREE.

  2. Catch & Tag
    Catch a fish using your lure, post a photo, and tag #backwatersupplycatch on Instagram.

  3. Win Monthly Prizes
    Each month, one lucky angler wins a FREE Backwater Supply T-shirt or Hat.

  4. Go for the Grand Prize
    All tagged catches over the 6-month series are entered into our $250 Backwater Supply Gift Card drawing.

  5. Collector’s Bonus
    Collect all 6 lures in the series and get a FREE Foam Trucker Hat.

Series Timeline

  • Starts: September

  • Ends: February

  • 6 Lures Total – One unique lure released each month

Why Join the Lure Series?

  • Exclusive Gear – These lures are custom-made and only available during their release month.

  • Fun Competition – Compete with other anglers across Florida and beyond.

  • Big Rewards – Monthly winners + a huge $250 grand prize.

How to Enter

  • Place an order during the month’s release and be one of the first 150 orders to receive the lure.

  • Go fishing, snap a great pic, and share it on Instagram or Facebook with #backwatersupplycatch.

  • Make sure your account or post is public so we can see your catch.

Rules & Details

  • No purchase necessary to enter the photo contest — but only the first 150 orders each month receive the lure for free.

  • Winners will be announced on our social media pages and contacted directly.

  • Grand prize drawing will take place after the series ends in February.

  • The Collector’s Bonus hat will be shipped after verification of all 6 lures collected or with your final order.